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gifts.com introduces "the wedding gift center"
comprehensive service includes a bridal "registry finder," gift recommendations and gifting etiquette tips
gifts.com also announces partnership with theknot.com to extend the "registry finder" service to theknot.com users
NEW YORK – April 20, 2006. Gifts.com, the premier online gift resource, today launches "The Wedding Gift Center," an online gifting service designed specifically to connect gift-givers with online registries from the country's leading registry providers as well as offer gift recommendations and etiquette tips. Gifts.com simultaneously announces a partnership with The Knot (www.TheKnot.com), the leading online wedding planning destination. This partnership will extend the "Registry Finder" service to over two million monthly users of TheKnot.com, allowing them to quickly and easily find a couple's personal wedding registry via the couple's wedding web page.
The "Wedding Gift Center," located at www.gifts.com/ideas/wedding, offers wedding gift-givers a "Registry Finder" service, which allows them to quickly locate a couple's registry from a roster of the country's leading retailers, such as Williams-Sonoma, Crate and Barrel, Bed Bath & Beyond®, among others. For gift-givers who prefer to buy non-traditional gifts not found on a couple's registry, the "Wedding Gift Center" provides creative gift suggestions based on a couple's interests. In addition, the "Wedding Gift Center" includes useful wedding gifting tips, such as how much to spend on a present, whether or not to bring a gift to the wedding as well as general wedding gift etiquette.
"Approximately 2.3 million couples get married each year, and over 410 million guests invited to those weddings need help finding a great gift, " said William Lynch, President and Chief Executive Officer, Gifts.com. "Often, wedding invitees do not know where the couple is registered, and our new 'Wedding Registry Finder' solves that problem. We've partnered with the most popular retail brands in bridal registry, accounting for over 70% of the estimated $2 billion spent online for wedding registry gifts. In partnering with The Knot, we are extending the Registry Finder to the largest audience of brides, grooms and their guests on the web".
"The Knot is known for offering the most up-to-date, most convenient and most comprehensive services to the millions of users who visit our site each year," said David Liu, CEO of The Knot. "The 'Wedding Gift Center' from Gifts.com is the perfect service from an ideal partner, allowing us to offer our gift-buying audience access to the largest resource of wedding gift registries from the nation's most popular retailers seamlessly through The Knot".
In addition, for those people who choose not to purchase wedding gifts from registries, Gifts.com's editors hand-select unique, yet appropriate wedding gift suggestions, which may be found through the "Wedding Gift Center."
"The expansion of Gifts.com's services into wedding registries, wedding gift advice, as well as unique gift suggestions, enhances our position as the ultimate online gifting destination," added Mr. Lynch.
Gifts.com is a premier gift shopping hub, offering consumers a suite of interactive, personalized services that enable them to be better, more organized gift givers. Gifts.com combines editorial sourcing with its proprietary personality-based gift finder to deliver the most relevant and unbiased gift options available, ranging from popular and trendy to unique and unexpected. Gifts.com is an operating business of IAC/InterActiveCorp (NASDAQ: IACI).
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